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Our Story

Welcome to Boat Branding!

We are Carmina Malsch and Antonia Undurraga, two Chilean sailors who have turned our lifelong passion for the sea and design into a dynamic brand. From the very beginning, sailing has been an integral part of our lives, guiding us through waves and winds. With Boat Branding now in our hands, we’re ready to chart a course towards new horizons and establish our brand as the leading nautical apparel store worldwide.

As partners and friends, we are committed to sharing our love for sailing and design with sailors worldwide through Boat Branding. Our goal is to offer products that are not only functional and stylish but also capture the true essence of our maritime passion. Join us on this exciting journey and discover everything Boat Branding has to offer!

Hi, I'm Antonia.
Chilean + Sailor + Mom + Designer.

 My sailing journey started with the Optimist and later saw me sail various classes including ILCA, Snipe, 470, S40, and IRC yachts, as well as participate in oceanic crossings. This experience blossomed into a deep-seated passion for Windsurfing.Obtaining third-place finishes at the FE Windsurfing World Championships in 2010 and 2012.  Fourteen years ago, I decided to merge my dual passions for sailing and design, giving birth to Boat Branding—a company initially focused on graphic design for yacht branding. In 2022, we expanded our vision to include fashion and accessories for sailing enthusiasts. Boat Branding embodies my dedication to both the sea and design, and with our dedicated team, we aim to grow and reach every corner of the globe.

 

Hi, I'm Carmina.
Chilean + Sailor + Business Management

My love for sailing began at the age of 6 with the Optimist, and has since grown through various classes like ILCA 6, Lightning, J105, 420, 470, and more. Over the years, I have competed professionally, recently earning a silver medal in the Lightning class at the Santiago 2023 Pan American Games. Alongside my sailing achievements, I studied Commercial Engineering, which has fueled my passion for entrepreneurship and marketing. Boat Branding is a perfect fusion of my passions, blending my love for sailing with my professional background.

 

Boat Branding: Our Story

In 2010, Boat Branding was born, a graphic design company specializing in designs and identity for all types of nautical activities. We focused on yacht branding, with experience spanning hundreds of boats across Europe, the USA, South Africa, and South America. "A good design gives the sport of sailing an elegance that creates expectation and impact on the audience, attracts press, and holds the team spirit together."

Our advantage in sailing graphics design comes from our deep understanding of sailing, ensuring that our designs implicitly guarantee that the boat's performance will not be affected in any way.

We also began to explore the world of NFTs experimentally, creating the first digital Shipyard. This project is still ongoing.

In 2022, we ventured into designing (non-technical) clothing for sailing enthusiasts. That year, we launched the Boat Branding Collection, specializing in nautical graphics.

We invite you to explore our store and find something perfect for you.

 

 Silver medal in the Lightning class at the Santiago 2023 Pan American Games.

 

 

Girls Sailing Team Grand Soleil 40

Phoenix TP52 Graphic design by Boat Branding.

Roxy Sailing Team